New Web Site For Energy Company
Project Description
| Website: | http://www.hardingenergy.com | |
| Client: | Harding Energy, Inc. | |
| Business: | Prototype and Manufacture of Portable Battery Solutions | |
| Sales Model: | Direct and Manufacturer Representatives | |
| Location: | Muskegon, MI with International Locations and Sales | |
| Services: | Website content and lead management system |
From Mark Harmon:
Company Overview
Harding Energy designs, prototypes and manufactures portable power solutions. MMJ Technology became involved with Harding during an email crisis; their email had been down for a week. Within 48 hours, MMJ Technology together with IT Director, Mark Harmon created new email accounts, eliminated SPAM and gave them a single, reliable point of contact for service.
When Harmon was hired at Harding Energy, he noted how tedious web updates were to the company website “updates took hours instead of minutes and internally the team was struggling to understand why a simple web change took 2 hours to execute.”
Services and Results
MMJ Technology brought a strategic approach to website redesign incorporating Harding’s business needs; build revenue opportunities and save money and time on website updates. MMJ created a new design, content management system, lead management tracking and traffic reports, making Harding’s website a strategic sales and revenue generating tool instead of a few static pages of information. Updates are completed in minutes instead of hours and Harding’s Vice President of Sales receives immediate notification of web contacts for follow up and distribution to field sales.



